Committed to Excellence

Our Leadership

Robert W. Roth

President & CEO

Bob represents the second generation of leadership at RoMan. He is responsible for overseeing the development and execution of mid- and long-range strategies as well as oversight of the company’s financial operations. Since joining the company in 1987, he has held various positions including executive stints in purchasing, finance and administration. Prior to joining RoMan, he was a buyer for General Motors. As an industry leader, he presently serves as a member of the Board of Directors and President of the American Welding Society, as well as on the Board of Directors of Grand Transformer Incorporated. He also serves on the Spectrum Health System Board and on the United Bank of Michigan’s Board.

His past board affiliations include chairmanships of the Grand Rapids Area Chamber of Commerce, Grand Rapids Community Foundation and Priority Health boards. He is also a recipient of the Kettering University Engineering Achievement Award and the John G. Thodis Michigan Manufacturer of the Year Award. Bob holds a Bachelor of Science degree from General Motors Institute.

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Nelson Sanchez

Chief Operating Officer

Nelson is responsible for the corporate oversight of RoMan’s engineering, manufacturing, marketing, sales, human resources, and purchasing functions. Prior to this position, he was the company’s Chief Financial Officer. Before joining RoMan, Nelson held executive positions in finance, marketing and business management roles in various companies including: Windquest Companies, Kaydon Corporation, Ridgeview Industries
and Deloitte Touche.

He presently serves on the Board of Directors of the Grand Rapids Area Chamber of Commerce as Chairperson, for Budget & Finance, on the Finance Committee of Holland Home, and previously chaired the Board of Directors of the West Michigan Alzheimer’s Association. Sanchez is also a member of the American Institute of CPAs and the Michigan Association of Certified Public Accountants. He holds Bachelor of Science in Accounting and Bachelor of Business Administration degrees from Aquinas College. He is also a graduate of the Varnum Exceptional Leadership Program and the Disney Institute of Leadership.

Nelson Sanchez

Don DeCorte

Vice President
Resistance Welding Products

An industry veteran, Don is responsible for overseeing sales of RoMan’s Automotive Resistance Welding products. During his 20-plus year career with the company he has held positions as, sales representative, application engineer, and COO of one of RoMan’s divisions. Prior to joining RoMan, he held technical, product development, sales, and sales management positions with various resistance welding companies including: Nortronic Co., Pertron Controls Corp., and Savair Inc.

Don serves as Chair of the RWMA, Resistance Welding Manufacturing Alliance and PEMCO Committee member of The American Welding Society. Don is a lifetime member of the American Welding Society. He served as a member of its directorate and Chairman of its Detroit Section.  He continues to advance the merits of the welding industry through his serving on the Advisory Board for welding programs at Grand Rapids and Monroe Community Colleges, and the W.D. Ford Tech High School. He is a recipient of the American Welding Society’s National Meritorious, District Meritorious and Lifetime Counselor Awards. Don is a graduate of the Industrial Electronics Technician program of RETS Electronic Schools Detroit, MI.

Don DeCorte

Rob Hofman

Vice President
Glass and Furnace

With more than 35 years at RoMan, Rob presently heads the glass and furnace markets. Prior to assuming his present role in 2008, Rob held a variety of positions at RoMan including that of manufacturing manager, internal sales manager and other sales management positions. An AWS and RWMA member for over 30 years, Rob serves on the Glass Manufacturers Industry Council Board and is a member of the Family Business Alliance.

Rob Hofman

Kurt A. Hofman

Vice President

Kurt is part of the second generation of leadership at RoMan. He is responsible for sales programs. Since joining the company in 1986 he has held various executive positions including stints in engineering, sales and as president of various RoMan divisions.

Kurt presently is a member of the Ferris State Board of Trustees and also serves as an Advisory Board Member. In addition, he has served the industry in various roles including those of Chairman of the Western Michigan Section of the American Welding Society and member of the Board of Directors of the RWMA—Resistance Welding Manufacturing Alliance where he was chair of various committees.  For over ten years he served as a Welding School Instructor for the RWMA Resistance Welding School and a Welding Seminar Instructor for the Detroit Section of the American Welding Society. Known both as an industry leader and for his expertise in the resistance welding field, Kurt is a sought after conference speaker on the subject. Kurt holds an Associate degree in Applied Science Welding Technology from Ferris State University and a Bachelor of Science degree in Welding Engineering Technology from Arizona State University.

kurt Hofman

Rod Duhaime

Director of Engineering

Rod is responsible for management of engineering, research and development, new product development and custom design applications. He is also part of the senior management corporate strategic planning group. Before joining RoMan, Rod held Vice President of Engineering and Senior Design Engineer roles at Marelco Power Systems and Jefferson Electric.

Rod has been designing power transformers and magnetics components since 1990. He is also a member of the Institute of Electrical and Electronics Engineers (IEEE). He holds a Bachelor of Science in Electrical Engineering from Lawrence Technological University.

Chad Schondelmayer

Director of Manufacturing Operations

Chad is responsible for all of RoMan’s manufacturing operations. This includes both the day-to-day overseeing of plant operations and the continuous development and improvement of manufacturing systems and processes to ensure the deliverability of high-quality products
on schedule.

Prior to his present position, he spent 11 years at RoMan Engineering Services, providing weld consulting services and program launch support at Ford, General Motors, and Fiat Chrysler.

Chad holds a Bachelor of Science degree in Welding Engineering from Ferris State University.

Chad Headshot for Web cropped 300 x 300

Melissa Iden

Human Resources Manager

With 20 plus years at RoMan, Melissa is responsible for corporate oversight of the company’s Human Resources function. Prior to RoMan, she held various positions with Kirkhof/Goodrich-Mark IV Industries Inc.

Melissa Is a member of the Society for Human Resource Management, and past board member of the Human Resources Group of West Michigan and Heart of the City—a state-wide non-profit healthcare provider. In addition, she has served on the Golden Shoe Community Walking Campaign committee and as a United Way Schools of Hope Reading tutor.